![]() Why not upload a photo of yourself, rather than a company logo? Put a face to your name and build trust and personality. It can even be a good idea to have a brand font, and keep a uniform style across the company. It’s a similar case with your font selection keep things simple and avoid anything too loud. Try not to use more than two colors, and try to make sure they match. When selecting the right shade, think about what is closely associated with your brand and industry, or what is most appealing to your audience. Fewer lines and other visible dividers offer a clearer image.Īfter that, adding a little color helps draw a reader’s eye. Use spacing to divide elements, not lines.Use dividers or white spaces to separate different signature elements and focus reader’s attention.Give a reader more space between digital elements to increase comprehension by up to 20%.Once you have prioritized the contents of your signature, you should consider the following tips and find a balance between content and design. ![]() Find the balance between content and designīefore you start changing fonts and splashing color around, you first need to decide what is the most important information in your signature. Likewise, it’s completely unnecessary to include your email address seeing as though… you’re already emailing them… from your email address.Īll in all, your email signature should be short and to-the-point, rather than long-winded and flatulent.ģ. You don’t need to include this information if you work for a tech giant. You might include your company’s address, but only if you’re running a small local business that people might need to visit. Avoid adding too much detailĭon’t stuff your signature with irrelevant or hollow information. As long as you don’t go overboard, these features make your email more effective – especially if you work for a recognized brand. As long as your custom logo feels simple, but good, you are going to win this game. For example, a logo, a company motto, or a banner.
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